McKesson

Illustrating the Patient Journey

Revealing how RelayHealth bridges healthcare data silos to improve care throughout the patient journey

Project
RelayHealth Beyond Connectivity Video

Agency
Yesler (Seattle)

Roles
Art Direction
Brand Management
Visual Design
Motion Graphic Direction
Agency Management

Objective
Make the value of health data interoperability feel human. The goal was to illustrate how RelayHealth bridges disconnected systems, supporting patients, providers, and outcomes through a seamless data journey grounded in real-life care.

Solution
We created Beyond Connectivity, a motion-led explainer centered on Jill, a fictional patient whose journey reveals how disconnected data affects genuine care. Through clear visuals and a relatable story, the video shows how RelayHealth ensures critical information flows between systems, enabling faster, safer decisions. I led the narrative strategy, directed all visual development, and managed agency partners to deliver a piece that felt both human and essential.